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Features

Invocation

  • PHP API - invoke OWA from within your PHP application. This allows for an easy way to build web analysis right into your application logic.
  • JavaScript Tag - invoke OWA from JavaScript. This allows for remote logging and integration with non PHP based applications .
  • WordPress v2.x plugin - full featured WordPress plugin seamlessly integrates OWA with the WordPress publishing platform and administration interface
  • MediaWiki plugin - provides tracking of MediaWiki articles and special pages.

Tracking/Reporting

  • Track Page views, visits, and unique visitors over time
  • Track unique, new, repeat visitors over time
  • Multiple Web Site Support - track any number of web sites and view statistics in aggregate or by site
  • Click-streams - view the actual click-stream of each visitor
  • Click Tracking - Track where exactly on a web page users are clicking and view clicks by browser type
  • Click Heat Maps - view a heat map of where users are clicking on your web pages
  • Google Maps - map your visitors on Google Maps
  • Google Earth (KML) - view your visitors in Google Earth via a KML file export
  • RSS/ATOM subscription tracking - track unique feed readers, reader types, and feed requests
  • Visitor Aging - understand the age of your repeat visitors.
  • Canned and Custom Time Periods - generate reports using predefined reporting periods or custom date ranges
  • Referring Page Analysis - View the title, anchor text, and surrounding text of inbound links from referring web pages
  • View visits by user agent
  • Track entry and exit pages
  • Track pages by custom page types

Development

  • Full MVC based framework
  • Module framework allows developers to extend OWA's entities, events, reports, and graphs without modifying the base components.
  • Plugin framework for authentication, database access objects, data validation, and geo-location
  • Object Relational Mapping layer
  • Lite templating layer
  • Event handlers

Deployment

  • Events can be written to the database asynchronously.
  • OWA to can run on multiple front end web servers and write to a remote database.
  • Event Logging and admin/reporting user interface can run on the same or separate servers.

WordPress Specific Features

  • Track visitors by WordPress user name or e-mail address they use in comments.
  • Track all Wordpress Page Types (Posts, Pages, Authors, Archives, Categories, etc.)
  • Track the number of comments made by visit
  • Reporting accessable via Admin Dashboard
  • Track subscribers to RSS/Atom feeds

MediaWiki Specific Features

  • Track article , catageory and special pages.
  • Track all visitors by user name and email address.